A new business mantra has arisen in recent years. It says customer service is the new marketing. If that is the case, then the contact center has become an even more important, and strategic, part of organizations around the world.
TMC is a Norwalk, Conn.-based media company that owns the industry-leading website TMCnet.com; the popular ITEXPO (News - Alert) and other events; and various print and online magazines, including CUSTOMER magazine, the leading publication in the CRM, call center and teleservices industries since 1982.
Edited by Stefania Viscusi