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United Theological Seminary Selects Cloud-Based Student Information System From Enrollment Rx
SCHILLER PARK, IL, Oct 23, 2013 (Marketwired via COMTEX) --
Enrollment Rx, an innovator of cloud-based Constituent Relationship
Management (CRM) solutions for academic institutions, today announced
that United Theological Seminary (United), Dayton, OH, has selected
StuTrax, Enrollment Rx's cloud-based Student Information System
(SIS), to streamline the entire enrollment to graduation process.
United, which already relies on Enrollment Rx cloud-based CRM, will
leverage StuTrax to maximize constituent engagement and improve
collaboration for an improved student experience.
United is one of the fastest growing theological schools in the U.S.,
offering masters and doctoral theological degrees and continuing
education with programs offered across two campuses and online. Since
their previous SIS proved difficult to scale and was unable to easily
integrate with other applications, United turned to StuTrax, a
powerful SIS built on Force.com, to centralize student management on
a single platform. StuTrax delivers immediate access to more student
data and automates workflows and reports for critical activities such
as forecasting, building course catalogues and event management. This
results in significant time savings and streamlined communication for
Admissions, Student Services, the Registrars Office, and the Alumni
Office.
"Unlike many offerings available, Enrollment Rx delivers true cloud
solutions, which was a critical factor in our evaluation process,"
said Marcus Milligan, CIO & Director of Electronic Marketing, United
Theological Seminary. "Our success with Enrollment Rx's CRM system,
combined with the ease of integration of the cloud-based solutions,
made StuTrax a natural choice."
In one use case, United has extended the Enrollment Rx CRM
functionality of tracking marketing campaigns to SIS event
management, enabling staff to determine which events are most
successful in converting applicants to admits. In addition, United
worked with Enrollment Rx to implement a self-service student portal,
where students will be able to manage registration, review class
schedules, request advising appointments, and register for events. As
a result, United expects to improve registration efficiency and
decrease administrative work, while helping students to seamlessly
manage their academic careers.
"Enrollment Rx is an enabler of United's broader enrollment
management strategy," said Karen Payne, Senior Director of Enrollment
Management at United. "The CRM software enabled us to implement
enhanced enrollment management processes, standardize enrollment
communications, and deploy improved reporting and tracking
mechanisms, all contributing to a 36% increase in new student
enrollment in 2012. The StuTrax deployment will complement our
current Enrollment Rx CRM implementation, creating new opportunities
to collaborate across departments and engage with students, alumni
and other constituents."
For more information on Enrollment Rx's full suite of products --
including Enrollment Rx enrollment management, Placement Rx career
services management, Alumni Rx alumni relationship management,
Retention Rx, and Stutrax Student Information System -- visit
www.enrollmentrx.com.
About Enrollment Rx
Enrollment Rx is a higher education technology
vendor, which provides innovative cloud-based CRM solutions that span
the entire student lifecycle. Built on salesforce.com's cloud
computing platform, Enrollment Rx puts enterprise-class functionality
and limitless scalability within reach of any size school. Academic
institutions like the University of Miami, Babson College and Saint
Louis University rely on Enrollment Rx to eliminate business process
inefficiencies, maximize constituent engagement, and future proof
their business for tomorrow.
Media Contact
Robyn Fernsworth
Kickstart Consulting for Enrollment Rx
415-412-0300
Email Contact
SOURCE: Enrollment Rx
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