CustomerZone360 NEWS

Free eNews Subscription

Moving Past an Outdated Perception of Chatbots

By Luke Bellos October 12, 2021

Technology moves at a very high rate in the digital age. It seems like every second a new product or service is introduced to the world, only to become obsolete the very next second as something better comes along. This has created a mixed situation for consumers; new technology means innovation, and leads to healthy competition for better products. On the other hand, consumers don’t spend enough time with an existing product, because they tend to move on to something new as soon as it comes out. This means that developers may ditch the future development of a new product due to lack of interest. Impatience among consumers had led to some tech not getting the respect it may deserve.

Businesses and enterprises are guilty of this too. For instance, chatbots are a great example of a technology that was once very promising, but was eventually disregarded due to limited functionality, as well as users moving on to alternative options. While that may have been true during the first few years it was introduced, time and consistent development have turned the technology into something incredibly useful.


Venture Beat recently published an article that makes the case that chatbots are an underrated component, as many customers are becoming more interested in companies that utilize chat-based service programs. In fact, a recent survey by LivePerson found that 77% of participants stated they are more likely to purchase from a company that offers customer service messaging. But offering this service with humans could be a tough task for smaller companies, especially as the global economy deals with ongoing labor shortages.

Chatbots could be the answer to keeping up with the new demands of customers in the post-pandemic economy. Business leaders that are hesitant to implement chatbot programs should understand that they are much more sophisticated than previous renditions, and can offer customers a positive experience that rivals the human experience. Advancements in machine learning, AI, and analytics have made it possible for chatbots to offer exceptional service, without having to wait for a human agent to complete simple tasks.

Business leaders may have been correct in the past when making the claim that chatbots weren’t capable of meeting the skills of humans. However, current chatbot programming has become incredibly useful for minor tasks, and does not deserve to be compared to earlier versions.

Edited by Maurice Nagle
Get stories like this delivered straight to your inbox. [Free eNews Subscription]

Editor, CustomerZone360

Related Articles

TELUS International Study Highlights the Importance of Voice Engagement for Customers

By: Tracey E. Schelmetic    4/24/2024

A recent study completed by TELUS International highlighted the importance of a future in which individuals can engage with data - including customer …

Read More

Nimble and PhoneBurner Partner for a Solution to Improve Outbound Calling

By: Tracey E. Schelmetic    4/23/2024

CRM solutions provider Nimble recently unveiled an integration with PhoneBurner. The partnership blends PhoneBurner's outbound calling with Nimble's p…

Read More

Calabrio Offers a New Solution to Quality Monitor and Analyze Chatbots

By: Tracey E. Schelmetic    4/23/2024

Workforce performance solutions provider Calabrio recently announced a new suite of Bot Analytics tools for Quality Management (QM). Bot Analytics giv…

Read More

CUSTOMER Magazine Announces Winners of the 2024 Voice Technology Excellence Awards

By: TMCnet News    4/19/2024

The CUSTOMER Voice Technology Excellence Awards recognize vendors that are emerging as the true leaders in an evolving and growing Voice Technology ma…

Read More

Eventide Steps into Call Centers with NexLog DX-Series Recorders

By: Greg Tavarez    4/17/2024

Eventide Communications, a provider of public safety recording solutions, extended its reach into the call center market with the NexLog DX-Series rec…

Read More